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marketing

Clippy: The Unauthorized Biography

by Steven Sinofsky and Frank Chen
  • AI, machine & deep learning
  • design
  • big company innovation
  • culture
  • going global
  • marketing
  • product management

a16z Podcast: A Podcast About Podcasting

by Nick Quah, Connie Chan, and Sonal Chokshi
  • gaming, social, and new media
  • marketing
  • audio (including podcasting)
  • brand & branding
  • consumer startups
  • hallway conversations
  • media guests
  • new mediums & forms of communication

a16z Podcast: Product-Market Sales Fit (What Comes First?)

by Sonal Chokshi, Jyoti Bansal, Peter Levine, and Satish Talluri
  • design
  • enterprise & SaaS
  • go to market
  • marketing
  • metrics
  • product management
  • bottom up SaaS & sales
  • build vs buy
  • category creation
  • enterprise startups
  • founder/maker stories
  • from product to sales ceo
  • M&A
  • on services in the enterprise
  • product-market fit
  • sales (& partnerships)

‘Crossing the Chasm’, in Practice

by Martin Casado
  • cloud computing
  • open source
  • go to market
  • going global
  • how innovation happens
  • marketing
  • bottom up SaaS & sales
  • pre-chasm
  • rise of the developer

Advice & How To

  • Ben's books
  • big company innovation
  • boards
  • career & self development
  • corp dev
  • culture
  • disruption theory & practice
  • full stack startups
  • fundraising
  • go to market
  • going global
  • growth
  • growth (late stage venture)
  • how innovation happens
  • HR
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  • management
  • Marc's ebook
  • marketing
  • metrics
  • network effects
  • product management
  • technical talent
  • VC industry
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