Clippy: The Unauthorized Biography by Steven Sinofsky and Frank Chen AI, machine & deep learning design big company innovation culture going global marketing product management
a16z Podcast: A Podcast About Podcasting by Nick Quah, Connie Chan, and Sonal Chokshi gaming, social, and new media marketing audio (including podcasting) brand & branding consumer startups hallway conversations media guests new mediums & forms of communication
a16z Podcast: Product-Market Sales Fit (What Comes First?) by Sonal Chokshi, Jyoti Bansal, Peter Levine, and Satish Talluri design enterprise & SaaS go to market marketing metrics product management bottom up SaaS & sales build vs buy category creation enterprise startups founder/maker stories from product to sales ceo M&A on services in the enterprise product-market fit sales (& partnerships)
‘Crossing the Chasm’, in Practice by Martin Casado cloud computing open source go to market going global how innovation happens marketing bottom up SaaS & sales pre-chasm rise of the developer