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Field Notes is a video podcast series on consumer tech by a16z. Connie Chan talks to former Vogue publisher Susan Plagemann of WME Fashion about editorial and social strategy.
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It’s no secret today’s young people prefer searching for recommendations on video apps over text-based search engines. Even the executives at Google know this. SVP Prabhakar Raghavan recently said that according to t...
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An innovative new wave of social networks has arrived—from audio-first apps to social gaming to the countless consumer apps built with social in their DNA.
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When a social app is working, it’s often clear in the data: how many people are using the app on a daily, weekly, or monthly basis and how is the network growth trending over time? But evaluating the success—or, in o...
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Social Strikes Back is a series exploring the next generation of social networks and how they’re shaping the future of consumer tech. See more at a16z.com/social-strikes-back.
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Social Strikes Back is a series exploring the next generation of social networks and how they’re shaping the future of consumer tech. See more at a16z.com/social-strikes-back.
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Social Strikes Back is a series exploring the next generation of social networks and how they’re shaping the future of consumer tech. See more at a16z.com/social-strikes-back.
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There’s one rule of thumb that’s proven true over and over again: the best version of every consumer product is the one that’s intrinsically social.
Social
A new wave of social companies is shifting behavior toward building powerful networks, as social finds itself central to the consumer experience across every industry words.
Featured Social Content
When a new social app starts to “work,” it feels like magic, but often looks like a black box.
A Super App is a multiuse application that can perform the functions of many programs in one. Learn about current examples of Super Apps.
It’s no secret today’s young people prefer searching for recommendations on video apps over text-based search engines. Even the executives at Google know this. SVP Prabhakar Raghavan recently said that according to t...
An innovative new wave of social networks has arrived—from audio-first apps to social gaming to the countless consumer apps built with social in their DNA.
All Social Content
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Field Notes is a video podcast series on consumer tech by a16z. Connie Chan talks to former Vogue publisher Susan Plagemann of WME Fashion about editorial and social strategy.
-
It’s no secret today’s young people prefer searching for recommendations on video apps over text-based search engines. Even the executives at Google know this. SVP Prabhakar Raghavan recently said that according to t...
-
An innovative new wave of social networks has arrived—from audio-first apps to social gaming to the countless consumer apps built with social in their DNA.
-
When a social app is working, it’s often clear in the data: how many people are using the app on a daily, weekly, or monthly basis and how is the network growth trending over time? But evaluating the success—or, in o...
-
Social Strikes Back is a series exploring the next generation of social networks and how they’re shaping the future of consumer tech. See more at a16z.com/social-strikes-back.
-
Social Strikes Back is a series exploring the next generation of social networks and how they’re shaping the future of consumer tech. See more at a16z.com/social-strikes-back.
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Social Strikes Back is a series exploring the next generation of social networks and how they’re shaping the future of consumer tech. See more at a16z.com/social-strikes-back.
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There’s one rule of thumb that’s proven true over and over again: the best version of every consumer product is the one that’s intrinsically social.
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This post, part 1 of 2, explains how platforms can help influencers monetize through digital goods and ecommerce. Part 2 will focus on platform memberships sold directly to end users.