Posted November 11, 2024

Selling is one of the world’s oldest professions. As long as we’ve had language and civilization, we’ve also had trading and bartering — as well as tools to empower those transactions. 

But while technology has improved and sales-enablement tools have advanced, the actual process of selling has mostly remained the same: A salesperson thanklessly combs through various data sources to find and qualify prospects, before initiating a high-quality conversation. From there, the salesperson then discerns if the prospect is a fit for their product. If so, they negotiate and close the deal. Many aspire to the higher-stakes part of the sales process; there’s a reason why Hollywood loves dramatizing it. But almost no one dreams of being the mindless — but necessary — automaton responsible for driving new leads into the pipeline. 

11x frees salespeople from this nightmare of administrative work and qualification drudgery by building digital workers that autonomously complete tasks for revenue teams. Its first product, Alice, is a digital sales development representative that can ingest first- and third-party data to automatically find, engage, and qualify prospects. Jordan, its second product, is a multilingual voice agent that can do the same thing, except it does it on a personalized, low-latency phone call. Alice and Jordan are infinitely scalable and fully customizable, and most importantly: they actually work. Alice already has a 3x higher response rate than human SDRs, and Jordan speaks 30 languages and follows up with leads 10x faster than a human. Go ahead and try it — it’s magical. 

11x’s magic is being built by some of the hardest-working and most-passionate people we’ve had the pleasure of knowing. 11x founder and CEO, Hasan Sukkar, is an absolute force of nature with an enormous vision to reimagine the future of work. He’s also assembling an incredible team, led by CTO Prabhav Jain, who ship products at rates previously deemed impossible. 

We are thrilled to announce we are leading the Series B and to welcome 11x to the a16z family. Whether you’re an AI skeptic or savant, we’d encourage you to give the 11x products a try to see what digital workers can do to enhance and expand your business.