General

New Book: Secrets of Sand Hill Road

Scott Kupor Posted June 4, 2019

About 18 months ago, I sat down over a holiday and reflected on the many conversations I’d had over the years with friends, aspiring entrepreneurs, start-up employees and students about venture capital and entrepreneurship. The questions were varied, but they all reflected a single theme: despite the prevalence of technology in most of our daily lives, people’s curiosity about venture capital and the technology company-building process far exceeded the available information.

So I decided to write a series of blog posts that I hoped would share some of what I had learned about the technology ecosystem over the past nearly 25 years–as a banker, start-up executive and, most recently, as a venture capitalist. I didn’t intend to write a book, but found that I had more to say than could fit neatly into a series of 1,000 word blog posts. And thus the idea for the book that is Secrets of Sand Hill Roadofficially published today–was born.

Venture capital is an industry that has punched well above its weight and been a major contributor to increasing consumer welfare, job growth and economic growth. But like any other industry, it can also be difficult to understand for new entrants or even repeat players, as there is a whole new vocabulary of terms and conventions that one needs to master. And so I hope that, in a small way, that this new book aiming to democratize access to information about this industry will help encourage more and more people from increasingly disparate and diverse domestic and global geographies to join the technology ecosystem, whether as entrepreneurs, employees at startup companies or employees at companies that interact with and support startups.

Venture capital is an industry that has punched well above its weight and been a major contributor to increasing consumer welfare, job growth and economic growth. But like any other industry, it can also be difficult to understand for new entrants or even repeat players, as there is a whole new vocabulary of terms and conventions that one needs to master.

Everything that I write about is admittedly informed by the seats in which I have sat (and continue to sit), so your mileage may vary – and I suspect many of you will have good feedback and different perspectives. I look forward to hearing them.

We at a16z have long believed that “software is eating the world” and that it will continue to do so. Crucial to that vision is helping to encourage more and global entrepreneurship by leveling the information playing field for all involved in the ecosystem.

About the Contributor
Recommended For You
General

new AI’s Oppenheimer Moment

Erik Torenberg
General

The Lighthouse Playbook

David Booth
General

The Case for Scaling Venture

Erik Torenberg
General

Death of Software. Nah.

Steven Sinofsky

Expert News by a16z

We have built a network of experts who are deeply rooted in technology and how it’s shaping our future. Subscribe to our newsletters to receive their perspectives.

Views expressed in “posts” (including podcasts, videos, and social media) are those of the individual a16z personnel quoted therein and are not the views of a16z Capital Management, L.L.C. (“a16z”) or its respective affiliates. a16z Capital Management is an investment adviser registered with the Securities and Exchange Commission. Registration as an investment adviser does not imply any special skill or training. The posts are not directed to any investors or potential investors, and do not constitute an offer to sell — or a solicitation of an offer to buy — any securities, and may not be used or relied upon in evaluating the merits of any investment.

The contents in here — and available on any associated distribution platforms and any public a16z online social media accounts, platforms, and sites (collectively, “content distribution outlets”) — should not be construed as or relied upon in any manner as investment, legal, tax, or other advice. You should consult your own advisers as to legal, business, tax, and other related matters concerning any investment. Any projections, estimates, forecasts, targets, prospects and/or opinions expressed in these materials are subject to change without notice and may differ or be contrary to opinions expressed by others. Any charts provided here or on a16z content distribution outlets are for informational purposes only, and should not be relied upon when making any investment decision. Certain information contained in here has been obtained from third-party sources, including from portfolio companies of funds managed by a16z. While taken from sources believed to be reliable, a16z has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation. In addition, posts may include third-party advertisements; a16z has not reviewed such advertisements and does not endorse any advertising content contained therein. All content speaks only as of the date indicated.

Under no circumstances should any posts or other information provided on this website — or on associated content distribution outlets — be construed as an offer soliciting the purchase or sale of any security or interest in any pooled investment vehicle sponsored, discussed, or mentioned by a16z personnel. Nor should it be construed as an offer to provide investment advisory services; an offer to invest in an a16z-managed pooled investment vehicle will be made separately and only by means of the confidential offering documents of the specific pooled investment vehicles — which should be read in their entirety, and only to those who, among other requirements, meet certain qualifications under federal securities laws. Such investors, defined as accredited investors and qualified purchasers, are generally deemed capable of evaluating the merits and risks of prospective investments and financial matters.

There can be no assurances that a16z’s investment objectives will be achieved or investment strategies will be successful. Any investment in a vehicle managed by a16z involves a high degree of risk including the risk that the entire amount invested is lost. Any investments or portfolio companies mentioned, referred to, or described are not representative of all investments in vehicles managed by a16z and there can be no assurance that the investments will be profitable or that other investments made in the future will have similar characteristics or results. A list of investments made by funds managed by a16z is available here: https://a16z.com/investments/. Past results of a16z’s investments, pooled investment vehicles, or investment strategies are not necessarily indicative of future results. Excluded from this list are investments (and certain publicly traded cryptocurrencies/ digital assets) for which the issuer has not provided permission for a16z to disclose publicly. As for its investments in any cryptocurrency or token project, a16z is acting in its own financial interest, not necessarily in the interests of other token holders. a16z has no special role in any of these projects or power over their management. a16z does not undertake to continue to have any involvement in these projects other than as an investor and token holder, and other token holders should not expect that it will or rely on it to have any particular involvement.

With respect to funds managed by a16z that are registered in Japan, a16z will provide to any member of the Japanese public a copy of such documents as are required to be made publicly available pursuant to Article 63 of the Financial Instruments and Exchange Act of Japan. Please contact compliance@a16z.com to request such documents.

For other site terms of use, please go here. Additional important information about a16z, including our Form ADV Part 2A Brochure, is available at the SEC’s website: http://www.adviserinfo.sec.gov.