a16z Podcast

a16z Podcast: The Topic That’s Lasted the Entire History of Computing — Bundling and Unbundling

Benedict Evans and Steven Sinofsky

Posted August 15, 2014

Jim Barksdale in the run-up to the Netscape IPO told potential investors that you can make money in software in two ways: bundling and unbundling. Benedict Evans and Steven Sinofsky revisit that thesis in the context of a mobile app world — how Facebook for example, is unbundling itself, while at the same time Baidu is bundling everything together as fast as it can. How and why Barksdale’s thesis is very much alive and well in the mobile world. All that, and the proper use of “fissiparousness” in a sentence.